German Trade Fairs: Key Platforms for Success and Innovation

Germany is a global leader in hosting trade fairs, covering a wide range of industries, including technology, agriculture, tourism, and literature. These specialized events are perfect for exploring innovation while serving as strategic platforms for building new business relationships and contacts. In 2024, over 330 trade fairs were planned in Germany, nearly 180 of which …

How to become a thought leader on LinkedIn and enhance your professional influence

LinkedIn has become an essential tool for positioning yourself as an expert and thought leader. This professional and business-oriented social network is highly beneficial for promoting a brand, company, or personal influence. Beyond being a platform for building a professional profile, LinkedIn is vital for job seekers and individuals aiming to stand out in their …

What You Need to Know About Video Content Marketing

The consumption of online videos has grown exponentially since the launch of digital platforms, social media, online media, and more. With this rise, marketing strategies have adapted to these new ways of consuming content. Video content marketing has become essential within companies’ content strategies. According to a 2021 Digital study by We Are Social and …

Mexico will be the guest country at FITUR 2025 in Spain. Get all the details!

UPDATE OCTOBER 18, 2024: Mexico “postpones” its sponsorship at the FITUR tourism fair to 2026 in Madrid, Spain. The Madrid International Tourism Fair (FITUR) announced on October 17, 2024, that, unfortunately, Mexico will not be the guest country as initially planned for 2025. However, the country will still participate during the event’s scheduled days. Mexico …