April 2025 on Social Media: Key Dates and Themes to Inspire Your Digital Content

by Cristal Gali 04/04/202504/04/2025No Comments

This article is the first edition of our monthly calendar designed to inspire creatives in their digital content planning. This month is packed with important dates that will help your social media stay relevant and your blog improve its SEO ranking. The most important thing is to tailor these events to your sector and target …

Which Are the Most-Read Digital News Media in Mexico?

by Cristal Gali 25/03/202525/03/2025No Comments

Mexico has a wide range of media outlets. More than 129 million people living in the country get their daily news through these media in various formats. Some prefer traditional sources such as radio, television, and print media, while others opt for more modern, digital options. However, certain media outlets are the most frequently accessed …

What is UGC and How to Use It on Social Media Like TikTok Shop?

by Cristal Gali 19/02/202525/03/2025No Comments

Discover what UGC content is and how to leverage it on TikTok and TikTok Shop to boost your brand. Learn key strategies to increase sales and engagement.

What Are the Most Important Business and Technology Fairs in Mexico? Discover the Best Mexican Fairs!

by Cristal Gali 27/01/202525/03/2025No Comments

Discover the most important Mexican fairs in the country and learn how you can participate in them!

Trade Fairs and Congresses: Strategies to Boost Your Presence

by Cristal Gali 09/01/202525/03/2025No Comments

Participating in trade fairs is key to building new connections and managing public relations. Discover the key aspects to consider.

German Trade Fairs: Key Platforms for Success and Innovation

by Cristal Gali 31/12/202425/03/2025No Comments

Germany is a global leader in hosting trade fairs, covering a wide range of industries, including technology, agriculture, tourism, and literature. These specialized events are perfect for exploring innovation while serving as strategic platforms for building new business relationships and contacts. In 2024, over 330 trade fairs were planned in Germany, nearly 180 of which …

What You Need to Know About Video Content Marketing?

by Cristal Gali 28/10/202425/03/2025Comments are Disabled

The consumption of online videos has grown exponentially since the launch of digital platforms, social media, online media, and more. With this rise, marketing strategies have adapted to these new ways of consuming content. Video content marketing has become essential within companies’ content strategies. According to a 2021 Digital study by We Are Social and …

What is a Landing Page and What is it For?

by Cristal Gali 28/10/202402/12/2024No Comments

These types of pages are created with a specific goal: improve service quality, capture leads, or increase sales. Do you know what a landing page is or how it looks? In this blog, we explain everything about these essential pages in digital marketing and Digital PR. INDEX What is a Landing Page? A landing page …

Mexico will be the guest country at FITUR 2025 in Spain. Get all the details!

by Cristal Gali 14/10/202425/03/2025No Comments

UPDATE OCTOBER 18, 2024: Mexico “postpones” its sponsorship at the FITUR tourism fair to 2026 in Madrid, Spain. The Madrid International Tourism Fair (FITUR) announced on October 17, 2024, that, unfortunately, Mexico will not be the guest country as initially planned for 2025. However, the country will still participate during the event’s scheduled days. Mexico …